After 20+ years in the industry, our team at Agency Proxy speaks fluent Advertising Agency. You may know a few buzzwords, maybe even do a little in-house marketing, but it can still seem like the agency you hired to do the bulk of your marketing and advertising is speaking gibberish when they’re giving you the rundown on those extensive quarterly reports. Unless you’re an expert in the industry, it’s likely you hired an advertising agency to take care of the nerdy (but necessary) stuff that can come along with marketing your brand, in order to free you and your team up to focus on the core duties of your company. But that begs the question…
We’re here to help you navigate all of those questions and more, by acting as a sort of “translator” between you and the marketing agency you’ve hired. We offer a comprehensive, completely unbiased analysis of the reports provided to you by the agency, fact-checking.
Every agency has that client. You know, the one with impossibly high standards but an abysmally low budget? The “what am I even paying for you?!” client? The one who “know their company best”, yet has no history of successful lead generation? Or perhaps you just need some help explaining the complicated stuff in a way that all of your clients can understand and feel good for the results you’re generating for them. We’ve got your back – we know great work when we see it, and it’s our goal to translate that to your clients.
Our Marketing Discovery service involves sitting down with you and working together to build a 12-month marketing plan, tailor-made to address your company’s needs.
We assess your business goals and marketing objectives and deliver a comprehensive strategy that will tap your target market, maximize your budget, and drive results that you’ve never seen before. After you’ve got your 12-month plan in hand, you can do whatever you wish with it moving forward.
You are under no obligation to continue working with us, but if you’re satisfied with the results, you can take marketing to the next level with our Agency Advisor offering.
Your journey with Agency Proxy will begin with you. We want to sit down with you and go over goals, concerns, questions, whatever it takes to help us assess the best course of action for your business. Combining the expertise of your agency of choice with our extensive industry knowledge and top-notch strategy, we will ensure you get the most out of your budget and time.
While our services are flexible and customizable based on your business’s specific needs, our offerings can be broken down into two distinct categories:
Our Agency Advisor service will increase your return on investment and expand your results – all with little to no effort required on your end. We take care of everything, so you can focus on what you do best.
Our Agency Advisor service is intended to refine, streamline, and maximize your marketing potential. We work hands-on with your agency or in-house marketing team to address concerns, fill in holes, and get the most out of what your team is already doing. TO do this, we will pour over monthly metrics reports to you, providing our unbiased feedback on the results informed by our years of expertise from the industry. We will then bring this feedback and our insights to the agency and discuss areas that need improvement, as well as provide praise on what’s been going well.
You maximize your budget, time, and results, and the agency gets valuable feedback and fresh ideas – it’s a win-win for everyone.
Long ago, in a time before even Google existed, our founder built one of the first online nutrition e-commerce websites. This was in 1997. During the 20+ years following, he established five extremely successful digital marketing agencies. Our founder & executive team have been in both the client and agency’s shoes many times over the years, and noticed some glaring issues in the way that these two parties work together and communicate. Agency Proxy set out to remedy this (all too) common problem.
Over two decades in the business have given us the knowledge and tools needed to get things done and break through common issues, helping clients save millions of dollars in the process. We’re here to revolutionize the way you do business with your agency and the way agencies do business with their clients. With subtle changes to your agency partners and in-house teams, together we can take your business to the next level.
The short answer… a highly skilled digital marketing expert with 10+ years experience. We prefer a very hands-on approach in our advisory role, so every client we take on works directly with one account manager (assigned based on their skill set/background). However, we will from time to time call upon the expertise of our internal team (though this will be of no extra cost to you).
Our focus is on providing overall value. We will dedicate whatever amount of time it takes to meet our goals. Therefore, there is no set amount of time or bloated hourly rate — some months will be more, some less. It all depends. Often times, it only takes one 5-minute call to save or make clients hundreds of thousands of dollars.
Our pricing is simple. Our fee is a flat rate of $3,000 per month.
No long-term commitments are required, no misleading fine print involved. Contracts run month to month, so if you’re not satisfied with the results, you can back out when you see fit.
However, keep in mind that this service is not meant to be started and stopped based off of challenges. There are many moving parts of the relationship between us, your agency, and your business, so great solutions won’t come easy — which is precisely why clients hire us. The longer we work together, the beer the results. Success will stack up overtime.
Our success is built on trust, transparency, and our ability to remain neutral. We are here to create success with your team, not suggest a change in agency.
Our founder and executive team do have equity in several agencies, but we are not here to sell more services or refer those agencies work. We will always disclose any potential bias upfront. If there is a situation where you need agency recommendations, we will not refer you to our agency or partners.
Ideally, those who are interested in Agency Proxy’s services should already have their own in-house team or outsourced marketing/advertising agency employed to execute the ideas that come out of the review process.
However, we do offer to help you during the vetting process as you look for potential agencies or employees to fill roles & execute strategies.